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How to plan and execute promotions better with store-level data
Promotions are the second-largest item on a CPG company’s P&L after cost of goods sold, accounting for up to 25% of sales. Many of these in-store promotion execution, on the other hand, have no discernible
How to plan and execute promotions better with store-level data
Promotions are the second-largest item on a CPG company’s P&L after cost of goods sold, accounting for up to 25% of sales. Many of these in-store promotion execution, on the other hand, have no discernible